MAC Lipstick in Plumful £15
I think everyone knows this shade as the essiebutton colour. I was never particularly impressed with MAC formulas when trying them on in stores, but this goes on incredibly smooth, and dare I say sheer? This purply pink is definitely buildable but never overwhelming. I also appreciate how gracefully Plumful fades throughout the day as well; no patchy weirdness so no scurrying to regularly reapply. I think if you're going for a low key, understated shade, this is a great choice.
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